Consumer survey 

Updated: 27.11.2015 - Next update: 28.12.2015
Consumer confidence recovered slightly in November
The consumer confidence indicator (CCI) stood at 4.7 in November, having been 1.3 in October and 4.2 in September. In last year’s November the CCI received the value 2.6. The long-term average for the CCI is 11.7. The data are based on Statistics Finland’s Consumer Survey, for which 1,285 people resident in Finland were interviewed between 2 and 18 November.
Of the four components of the CCI, only expectations concerning general development of unemployment weakened in November from October. Consumers' expectations of their own and Finland's economy, and their household's saving possibilities improved somewhat. However, only the expectations concerning saving possibilities were bright in November, other expectations were subdued or gloomy.

In November, consumers regarded the time fairly favourable for taking out a loan but not for buying durable goods nor for saving. In November, employed consumers felt personally more threatened by unemployment than usual, as was the case also in October and one year ago.

Consumers' own and Finland's economy

In November, 30 per cent of consumers believed that Finland’s economic situation would improve in the coming twelve months, while 29 per cent of them thought that the country’s economy would deteriorate. In October, the respective proportions were still 27 and 37 per cent and twelve months ago in November 25 and 36 per cent.

In all, 23 per cent of consumers believed in November that their own economy would improve and 13 per cent of them feared it would worsen over the year. In October, the respective proportions were 22 and 18 per cent and twelve months ago 23 and 16 per cent.

Statistics Finland / Consumer survey

Description of indicator

The Consumer Survey is a telephone interview survey by means of which it is possible to measure Finns’ images of the general economic development and the financial situation of one's own household and intentions to make major purchases, save money or take out a loan.

The consumer confidence indicator is the average of the balance figures for the CCI components. The balance figures and the confidence indicator can range between -100 and +100 – the higher (positive) balance figure, the brighter the view on the economy.