Consumer survey 

Updated: 28.9.2015 - Next update: 27.10.2015

Consumer confidence weakened – still stronger than one year ago

The consumer confidence indicator (CCI) stood at 4.2 in September, having been 8.3 in August and 6.9 in July. Last year in September, the CCI received the value -0.7. The long-term average for the CCI is 11.8. The data are based on Statistics Finlands Consumer Survey, for which 1,260 people resident in Finland were interviewed between 1 and 18 September.

Of the four components of the CCI, only assessments of the households saving possibilities remained unchanged in September from August. The other components deteriorated. In September, consumers' views concerning their own economy were weak and views on Finland's economy and about unemployment were gloomy. By contrast, belief in own saving possibilities remained good.

In September, consumers did not consider the time very favourable for raising a loan or buying durable goods, and in particular not for saving. In September, employed consumers felt personally slightly more threatened by unemployment than on average, as was the case also in August and one year ago.

Consumers' own and Finland's economy

In September, 24 per cent of consumers believed that Finlands economic situation would improve in the coming twelve months, while more, or 36 per cent, of them thought that the countrys economy would deteriorate. The corresponding proportions were 30 and 27 per cent in August and pessimistic 17 and 42 per cent one year ago.

In all, 24 per cent of consumers believed in September that their own economy would improve and 16 per cent of them feared it would worsen over the year.

Statistical release

Statistics Finland / Consumer survey

Description of indicator

The Consumer Survey is a telephone interview survey by means of which it is possible to measure Finns’ images of the general economic development and the financial situation of one's own household and intentions to make major purchases, save money or take out a loan.

The consumer confidence indicator is the average of the balance figures for the CCI components. The balance figures and the confidence indicator can range between -100 and +100 – the higher (positive) balance figure, the brighter the view on the economy.